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Effective Recruitment and Retention Course

Getting the right people in the right roles is critical to business success. Recruitment mistakes can be extremely costly so it is imperative to get the recruitment process right. This course looks at ways to increase recruitment success and importantly how employers can create positive environments to encourage effective staff to stay with the business. High turnover is a drain on any organisation and comes at a cost. We look at ways to increase retention rates and to secure the ‘human’ assets within your business.

Course Content


  • Planning to recruit
  • Where to source candidates
  • Recruiting within the law
  • Job Descriptions/ Role Profiles
  • Competencies
  • Interview planning
  • Conducting an effective interview
  • Other forms of assessment
  • Making offers, feedback and record keeping


  • The business case for retention
  • What makes individuals value an employer and stay with an organisation
  • Creating positive cultures
  • The importance of feedback

Our Approach

This course gives an insight into the underlying principles of recruitment and retention together with opportunities for skills practice. Comprehensive reference material is provided to take away.

Key Themes

  • The recruitment process – we look at the importance of planning to recruit, identifying and specifying needs and sourcing candidates. We consider the use of competencies and the legal implications of recruitment. Increasing success in recruiting – We consider the ways in which the selection techniques can increase success when recruiting. We look at competency frameworks, psychometric and ability tests, work based tests and assessment centres.
  • Conducting effective interviews – It is important to make every question count in an interview. We look at effective questioning techniques and include an opportunity to practice interviewing techniques.
  • Finalising decisions – Here we look at the importance of the end of the recruitment process, managing the successful candidate into the organisation and ensuring unsuccessful candidates are treated appropriately.
  • The importance of retention – We have all heard the phrase ‘the most important thing for a business is it’s people’. Businesses can succeed or fail on the resources it employs – the skills and experience of individuals are human ‘assets’ of the company and to loose staff for preventable reasons is a huge waste of money and reduces business performance. We look at the costs of losing staff and look at why staff leave organisations.
  • Motivation – What makes individuals satisfied with their roles? We look at what motivates different individuals and how their motivation can be harnessed through both financial and non-financial strategies.
  • Creating positive cultures – We consider how organisations can create a positive working environment through employee involvement and engagement, stress management, ethics and management styles.
  • The importance of feedback – We consider the importance of feedback, both in formal systems and informal systems.